Combined Independents (Holdings) Ltd (CIH), an electrical buying group, part of Euronics, Europe’s largest electrical buying group, introduces five new cordless floorcare models that are exclusive to Euronics agents, consisting of two Dyson models and three Bosch models.
The Dyson V6FLEXI provides cord-free, hassle-free, powerful suction and benefits from two tiers of radial cyclones, working to increase airflow and capture even fine dust. The V6FLEXI also comes with three additional tools when purchased directly from Euronics, including a Flexi-Crevice Tool for reaching tight spots. The Dyson V7MotorheadPlus will also be available exclusively to Euronics agents. Both Dyson models are lightweight and balanced for easy, varied cleaning and they also quickly convert to a handheld vacuum for either a quick vacuum or for cleaning difficult places.
Soon to be available to Euronics agents, the 2017 exclusive Bosch floorcare range includes the Bosch 2-in-1 Cordless cleaner, BBHL2D18GB, which also comes with a detachable hand-held cleaner; the Bosch Allergy Athlet Cordless cleaner, BCH6HYGGB, and the top-of-the range Bosch Pet Athlet Cordless cleaner, BBH65PETGB. The lightweight and easy to manoeuvre Bosch Pet Athlet is bagless too, reducing the cost of cleaning. The generous 0.9 litre container is easy to remove and will automatically alert the user when it needs emptying. The model also features SensorBagless Technology to monitor the cleaning performance, ensuring a thorough vacuum every time.
James Aldridge, Small Domestic Appliances Buyer, CIH says: “We are proud to be in a position to offer our agents exclusive cordless floorcare models of such excellent calibre. The new Bosch and Dyson cordless floorcare models benefit from the latest technology and consumers are showing an increased interest in cordless floorcare appliances thanks to the ease-of-use they offer. CIH will be supporting the new range with television and national newspaper advertising, which we hope will draw attention to both the new models and drive footfall for our retailers.”
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Image captions:
- The Euronics exclusive Bosch 2-in-1 Cordless cleaner, BBHL2D18GB
- The lightweight, cordless Dyson V7MotorheadPlus, available exclusively to Euronics agents
About CIH:
Combined Independents (Holdings) Ltd (CIH) is an electrical buying group, part of Euronics, Europe’s largest electrical buying group, which operates in over 30 countries with an annual turnover of €19 billion. With around 500 members and approximately 1000 stores, CIH provides a range of services and benefits to support each independent electrical retailer, as well as exclusive ranges that the members’ customers are unable find anywhere else on the high street, or internet.
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Hannah at jmm PR
Tel: 01536 414555
Email: Hannah@jmmpr.co.uk
25th April 2017
