Which? praised the machine for its ‘excellent all round performance’ and helpful features in a series of rigorous quality tests.

Which? commented: “We used the Maytag IntelliSense® 40°-70°C programme for our tests. This uses a sensor to measure how dirty the water is and then sets the temperature and length of the wash programme automatically to give the optimum results. It takes two hours and 54 minutes to wash a full load, which is longer than most main wash programs – but the results are worth waiting for, as it washes extremely well.

“Our dishwashing tests include all sorts of items that are difficult to clean and dry, such as a filthy saucepan and a plastic lunchbox, as well as egg-smeared plates, bowls and cutlery. The Maytag managed to get every single one spotless, which is very impressive. It dries well too – there were no unsightly watermarks, and our plates, pots and cutlery came out dry enough to go straight into the cupboard without having to hunt round for a tea towel.”

The Which? team was equally impressed by the Maytag’s eco setting: “You can save plenty of money and resources by using the Eco 50°C programme. Not only does the eco setting reduce the electricity used by 37%, but it more than halves the water consumption, very impressive for a machine of this capacity. The eco wash takes just nine minutes longer than the normal programme, which is a small price to pay for such savings.”

Dean McKelvie, Product Marketing Manager for Maytag explains: “The Maytag MDW 606 AWG owes its exceptional performance to the company’s electronic IntelliSense® and new pump technology. The low water consumption is achieved by saving the water from the final rinse in a dedicated reservoir, where it is stored and recycled for use at the beginning of the next programme.

“We are exceptionally pleased and this is certainly a great feather in the Maytag cap for Which? to pronounce its excellence. There is no better accolade and one of which we are very proud.”

For more information on the Maytag MDW 606 AWG IntelliSense® dishwasher call your Regional Business Manager or Maytag UK on 0844 499 0101 or visit the website at www.maytag.co.uk for full specification.

Ends

Image caption: The Maytag MDW 606 AWG dishwasher is praised by consumer champion Which? for its ‘excellent all round performance’.

8th February 2012

For further press information and images please contact:
JM Marketing
Tel: 01536 414555
Email: Jacqueline@jmmarketingservices.co.uk

The imaginative and flexible Maytag Drying Cabinet eliminates such problems with ease and super efficiency. The all-in-one drying cabinet can handle any domestic or even semi-commercial assignment. There is the equivalent of up to 16 metres of clothesline and a range of racks and hooks to hang laundered clothes and wet garments to gloves, hats, scarves, shoes and boots, the Drying Cabinet has an amazing capacity to keep the home neat and tidy.

Available in a choice of two sizes and finished in an attractive titanium colour, the DC7583 (184cms high) and the DC7573 (170cms high), the Drying Cabinet is a superbly equipped and versatile appliance in every way. Its self-contained nature also makes the Drying Cabinet the ideal choice for busy and demanding small-to-medium commercial establishments where the regular and quick drying of large wash loads is essential. Nurseries, primary schools, sports facilities and health clubs can all reap the rewards of this versatile drying appliance.

The Maytag Drying Cabinet is also the perfect answer for all those special clothes and items that might not fit the bill for tumble drying. The cabinet can accommodate expensive shirts, delicate blouses, precious woollens and anything that would normally be dyed either flat or gently without tumble drying. The additional beauty of this product is that it can be used to create a customised laundry room when teamed with Maytag’s washing machines and tumble dryers and its range of ‘Smart Helpers’ including ironing boards, storage cabinets and stacking kits.

The constant flow of gently heated air means that drying is very effective. Simple to use controls offer the easy selection of one of three possible temperatures and a drying time of up to four hours.

Juliana Sado, Brand Marketing Manager says: “The Maytag Drying Cabinet is a highly versatile drying appliance that effectively dries a variety of items and keeps the house clean and tidy, particularly during the bad weather months of the year. It is so much more than a tumble dryer and has genuine multi-functional use. It is equally versatile as a stand-alone appliance in its own right or as an essential companion in a total laundry room unit.”

Key features and benefits of the Maytag Drying Cabinet:
• An all-in-one drying appliance styled in a titanium finish
• Available in a choice of two sizes: DC7583 (184cms high) and the DC7573 (170cms high)
• Capacity of 3.5 kg, equivalent to 16-metre clothesline
• Range of racks and hooks to accommodate all laundry and a variety of outdoor clothes
• Effectively dries many items from washed clothes and wet coats to gloves, hats, scarves, shoes and boots
• Ideal for expensive shirts, delicate blouses, precious woollens and anything that would normally be dried flat
• Auto programmes – user chooses the desired programme and the cabinet will optimise the energy consumption and switch off automatically when the garments are dry
• Warm towels programme enables the heating of towels and robes
• LED display for ease of use
• Vented – 1000 mm hose length included
• Synchronised aesthetic with other Maytag Laundry Room Concept products

For more information on the Maytag Drying Cabinet and other appliances in the company’s range, call your Regional Business Manager or Maytag UK on 0844 499 0101 or visit the website at www.maytag.co.uk for full specification.

Ends

Image caption: Maytag’s Drying Cabinet is an all-in-one drying cabinet with an equivalent of 16 metres of clothesline; the Drying Cabinet has an amazing capacity to keep the home neat and tidy.

11th January 2012

For further press information and images please contact:
Jacqueline at JM Marketing; Tel: 01536 414555; Email: Jacqueline@jmmarketingservices.co.uk

Wide and handsome, the new Maytag twin bottom mount has fully cladded stainless steel doors and cabinet, and offers a super storage capacity of 40 cubic feet. That equates to 812 litres for the fridge and 306 litres for the freezer, which is significantly more storage space than a traditional fridge freezer or three-door fridge freezer.

A boon for large families or those who simply like to get their shopping done in a single hit, this beautiful No Frost model features a generous twin chef’s pantry, comprising of full width zones that are ideal for storing delicate foods like cheese and meat in the finely tuned refrigerated environment they require. There are four humidity controlled crisper drawers that regulates humidity to keep fruit and vegetables fresher for longer.

Caroline Guillermard, Product Marketing Manager, Premium, for Maytag, says: “The exceptional storage space in the Maytag twin bottom mount makes it a very attractive proposition and a terrific selling point for retailers. This model looks the business too with its sleek and stylish design in brushed stainless steel.”

Key features and benefits of the Maytag MTBM 40CIIX5 fridge freezer:
• Freestanding, No Frost, twin bottom mount model
• Premium aesthetic with fully cladded, brushed stainless steel doors and cabinet
• Super storage capacity of 40 cubic feet; net fridge capacity of 812 litres and 306 litres for the freezer
• Electronic control for ‘A’ energy class rating
• Generous twin chef’s pantry, comprising of full width zones that are ideal for storing delicate foods like cheese and meat in the finely tuned environment they require
• Four humidity controlled crisper drawers that regulate humidity to keep fruit and vegetables fresher for longer
• Adjustable and sliding glass shelves that also trap any drips or split liquid
• In-door beverage chillers with the option of twin icemakers
• Quiet noise levels of 44dB(A)
• Dimensions:H1943 x W1835 x D670 mm

For more information on Maytag’s twin bottom mount fridge freezer and other appliances in the company’s range, call your Regional Business Manager or Maytag on 0844 499 0101 or visit the website at www.maytag.co.uk for full specification.

Ends

Image caption: Wide and handsome, Maytag’s MTBM 40CIIX5 twin bottom mount fridge freezer has fully cladded stainless steel doors and cabinet offers a super storage capacity of 40 cubic feet, which is significantly more storage space than a traditional fridge freezer.

3rd November 2011

For further press information and images please contact:
Jacqueline at JM Marketing
Tel: 01536 414555
Email: Jacqueline@jmmarketingservices.co.uk

Renowned for its high quality, high-tech designs that combine style with durability, Maytag has raised the benchmark with the launch of three new washers and two tumble dryers. The simple aim of these powerful, freestanding machines is to ensure that each wash and dry load is cared for to perfection.

Offering impressive energy class ratings of A-30%, A-20% and A-10% respectively, the MWA 09149WH, MWA 09148WH and MWA 08128WH washing machines are driven by Maytag’s IntelliSense® technology, which can save up to 50% on energy, water and time¹.

IntelliSense® measures the load exactly and then adjusts the amount of water, energy and time to precisely the right level. Consumption of resources is thus reduced without any compromise on the outstanding washing results.

But the good news doesn’t stop there, as Maytag’s new washers offer a host of other great selling points for retailers. Large load capacities of 9kg are designed to save time and energy by washing bigger loads less often. The high spin speed saves energy and time in the drying process. Using 1400 rpm spin speed you benefit with a decrease in the running time and energy consumption of the tumble by as much as 50% compared to an 800 rpm spin.

The progress of each wash is monitored by the easy-to-use LCD controls and display, which provides constant feedback on the washing status. And the key to it all is Maytag’s new induction silent motor supported by a 10-year warranty. The motor produces minimum noise levels, is extremely durable and offers a more efficient spinning performance.

Thanks to a special stacking kit, Maytag’s washers can be paired with either of the company’s two new tumble dryers, the MTD09WH and MTD08WH. Similarly equipped with IntelliSense® technology, 9kg drums and large drum openings, the tumblers also feature Maytag’s optimum diagonal air flow system. Heating the air flow through the drum diagonally exposes the laundry to hot air for longer to improve drying efficiency, saving you time and energy.

Caroline Guillermard, Product Marketing Manager for Maytag, comments: “Our new washing machines and tumble dryers are a reflection of Maytag’s long-standing commitment to quality. Sleek and stylish, they cater for all laundering needs thanks to renowned craftsmanship and great technology within. What’s inside really does matter!”

Key features and benefits of the Maytag MWA 09149WH washing machine:
• Freestanding, front loading, washing machine finished in white with accents of chrome
• Large 9kg capacity
• A-30% energy class rating provides 30% energy saving against an ‘A’ class washer
• A, A for washing and drying performance
• IntelliSense® advanced sensor technology minimises consumption without compromising wash results
• Induction silent motor with 10-year warranty
• 14 programmes comprise of White, Light Colours, Dark, Cotton, Synthetics, Delicates, Wool/Hand Wash, Bed Linen, Super Eco, Aqua Eco, Speed 15 Wash, Eco Cotton and Rinse & Spin
• 8 special options include Detergent Dosing Aid, Favourites, Soil Level, Easy Ironing, Pre-Wash, Clean+, Rinse Hold and Intensive Rinse
• Favourites option saves the programme settings used most regularly for recall at the touch of a button
• LCD display is easy to use and provides feedback on progress of each cycle
• Dimensions: H850 x W595 x D600 mm

For more information on Maytag’s new laundry collection call your Regional Business Manager or Maytag on 0844 499 0101.

Ends

Image caption: Maytag’s new MWA 09149WH washing machine has an energy class rating of A-30%, a large 9kg drum and offers the company’s renowned IntelliSense® technology and induction silent motor with ten year warranty.

Notes:
¹Comparison with standard washer without IntelliSense® technology.

12th October 2011

For further press information and images please contact:
Jacqueline at JM Marketing
Tel: 01536 414555
Email: Jacqueline@jmmarketingservices.co.uk

A genuine showpiece appliance with an impressive 20ft. cubic capacity, this stately model is fashioned with fully cladded stainless steel doors and cabinet, and is ‘A+’ rated for energy. With Total No Frost and Maytag’s clever IntelliSense® technology, the fridge freezer is a boon for consumers who yearn for less frequent shopping trips and want to preserve their food safely and for longer.

Maytag’s IntelliSense® advanced sensor technology has a five times faster temperature recovery time after the door is opened, compared to standard models, resulting in better, safer and longer food preservation. Another great selling feature is the MNN 20FCSl7’s full multi-flow column, which blows chilled air around the entire fridge and freezer cavity to guarantee perfect storage conditions constantly.

The model also has a smart humidity control compartment, which controls and adjusts the level of humidity inside the drawer to preserve fruit and vegetables for longer. A cool zone compartment (0ºC to 4ºC) allows the user to set the right storage temperature for meat and fish.
Additional features include the must-have ice and water dispenser with an easy-fill water spout to fill all types and shapes of vessels, plus there is an in-door ice system that releases twenty per cent more usable freezer space, always handy in any household. The ice container is removable so fresh ice can be served at the table. There is an easy access, handy snack compartment in the door for convenient access with no bending down to reach it.

Caroline Guillermard, Product Marketing Manager for Maytag, says: “Maytag’s fridge freezers offer a world of convenience to the consumer, as well as significant long-term savings in money and energy due to their large capacity, excellent food preservation technology and energy rating. These fridge freezers are also kind to the environment as food will be thrown away far less frequently with savings of up to £680 per family per year according to the latest BBC report. ¹”
Key features and benefits of the Maytag MNN 20FCSl7 fridge freezer:
• Freestanding American-style fridge freezer with Total No Frost system
• Premium aesthetic with fully cladded, brushed stainless steel doors and cabinet
• ‘A+’ rating means the model uses 25% less energy than an ‘A’ class product
• Total net capacity of 515 litres; 335 litres for fridge and 180 litres for freezer
• IntelliSense® advanced sensor technology has a five times faster temperature recovery time after the door is opened than its conventional models, resulting in better and safer food preservation
• Full multi-flow column blows chilled air all around the fridge cavity to guarantee perfect storage conditions
• Humidity control compartment controls and adjusts the level of humidity inside the drawer to preserve fruit and vegetables for longer
• Special cool zone compartment (0ºC to 4ºC) allows the user to set the right storage temperature for meat and fish
• In-door ice system frees up to 20% more usable space in the freezer
• Easy-fill water dispenser to fill any type of vessel from a glass to a vase
• Snack compartment for handy and easy access to frequently required snacks
• Attractive and practical LCD display provides essential feedback including the right time to change the water filter
• Microban anti-bacterial filter system with charge indicator to maximise hygiene and safety. Traps airborne micro-organisms and protects from mould growth, mildew and smells.
• Quiet noise level of 45dB(A)
• Dimensions: H1805 x W906 x D690 mm
• Also available with stainless steel doors and silver cabinet, MNN 20DCSl7.

For more information on Maytag’s MNN 20FCSl7 fridge freezer and other appliances in the company’s range, call your Regional Business Manager or Maytag on 0844 499 0101 or visit the website at www.maytag.co.uk for full specification.

Ends

Image caption: Maytag’s MNN 20FCSl7 American-style fridge freezer, with fully cladded stainless steel doors and cabinet, offers top quality food preservation and a great long-term investment for precious money and energy savings.

Notes: BBC report 16th September 2011 reference to sell by date regulations.

6th October 2011

For further press information and images please contact:
Jacqueline or Sara at JM Marketing
Tel: 01536 414555
Email: sbazeley@jmmarketingservices.co.uk
Email: Jacqueline@jmmarketingservices.co.uk

Maytag technology and its trademark attention to detail have taken dishwashers to a new level of style and performance, with a high quality range that embraces all of the essential consumer requirements.
Spearheaded by two machines that are hailed as the world’s best¹ dishwashers for water efficiency with their excellent low consumption of just six-litres, the six-model collection offers a superb choice of different capabilities in both freestanding and fully integrated formats. For example, the large capacity MDW151TN has a generous 15 place settings and eight spray zones and can be fully integrated or freestanding.

All models in the range offer excellent energy class ratings and Maytag’s IntelliSense® technology.

IntelliSense® recognises the level of dirt particles suspended in the water and automatically adjusts the wash cycle and use of the resources. Optimal cleaning results are achieved and save up to 50% on energy, water and time².

Maytag’s Jet Pro Clean technology features innovative and powerful jet sprays for perfect cleaning on tough, soiled items, whatever their size. There is consequently no need for pre-dishwasher hand washing. With the Steam Clean facility, steam is released within the dishwasher to soften the most stubborn of stains, without using any additional energy.

Other important selling options in the range include foldable racks on the bottom level, a height flexible upper rack and Pro-Comfort racks. With the Pro-Comfort facility, a dedicated cutlery zone guarantees maximum space for all loading requirements, allowing the maximisation of the remaining space available.
While each model offers its own special style and functionality, it is the six-litre dishwashers that set a new benchmark in water consumption and efficiency The freestanding MDW606AWG and its fully integrated sister, the MDW1306BI, offer a roomy 13 place settings as well as six programmes and four special options.

Caroline Guillermard, Product Marketing Manager for Maytag, says: “Maytag’s new collection of dishwashers emphatically proves the point that dishwashing is by far the most effective way of cleaning the dishes. These models offer great technology, capacity and significant savings in energy, water and personal time, while the six-litre models especially are a big statement of intent on our part.”

Key features and benefits of the Maytag MDW1306BI IntelliSense Dishwasher:
• Fully integrated 600mm dishwasher with electronic controls
• A+ AA energy, washing and drying performance
• 13 place settings
• World’s best in class water consumption of just six litres¹
• IntelliSense® advanced sensor technology automatically selects the most economical and effective programme according to level of soiling
• New ‘Impulse Pulse’ pump technology alternates low and high pressure throughout the cycle to reduce the total water volume throughout the wash
• Water, temperature and time are adjusted for optimal results
• Six programmes including Quick wash, Eco, Intensive and Overnight
• and four special options including zone selection and 24-hour start delay
• Saves up to 50%² on water, temperature and time
• Water purity is maintained through filtration and is automatically drained to prevent bacteria formation if dishwasher isn’t used for more than three days
• Steam Clean option combines with IntelliSense® technology to gently remove dried on food and stubborn stains
• IntelliSense® technology creates the steam during the cycle to soften dried-on soil for all items
• Flexible removable upper rack, adjustable upper basket, upper rack and foldable lower rack
• Quiet operation at 42 dB(A) and 39 dB(A) for overnight programme
• Low energy usage of just 1.03 kW
• Dimensions: H820-900 x W600 x D570 mm

For more information on the Maytag’s new collection of dishwashers and other appliances in the company’s range, call your Regional Business Manager or Maytag UK on 0844 499 0101 or visit the website at www.maytag.co.uk for full specification.

Ends

Image caption: Maytag’s new MDW1306BI IntelliSense dishwasher is a fully integrated model offering a world beating water consumption of just six-litres¹ and a generous 13 place settings. Also available as a freestanding model.

Notes:
¹Status at February 2011
²Comparison with standard dishwasher without IntelliSense®

15th September 2011

For further press information and images please contact:
Jacqueline at JM Marketing
Tel: 01536 414555
Email: Jacqueline@jmmarketingservices.co.uk
Email: PR@jmmarketingservices.co.uk

The collection underlines the new Maytag brand message of What’s Inside Matters, reminding customers that while Maytag machines are fashionably sleek and stylish, their components are exceptionally robust and enduring.

Style, substance and technological advancements are evident throughout the collection, from dishwashers with a world beating low water consumption of just six litres to versatile and large capacity washers and tumble dryers, and Maytag’s stunning and varied range of capacious and flexible fridge freezers.

Caroline Guillermard, Product Marketing Manager for Maytag remarks: “The Maytag Collection showcases a range that is founded on quality and reliability, and our new products once again demonstrate our ability to blend those values with the best in design and technology. Many of our appliances are genuine fashion statements for the home, while our new dishwashers are world class and lead the way in the vitally important battle to save our most valuable resources.”

For your copy of the Maytag Collection or any information on Maytag appliances, call your Regional Business Manager or Maytag UK on 0844 499 0101 or visit the website at www.maytag.co.uk for full specification.

Ends

Image caption: The Maytag Collection brochure is now available to the trade.

6th September 2011

For further press information and images please contact:
Jacqueline at JM Marketing
Tel: 01536 414555
Email: Jacqueline@jmmarketingservices.co.uk
Email: PR@jmmarketingservices.co.uk

Driven by the company’s patented IntelliSense® technology, the stylish and versatile new dryers offer the customer tremendous flexibility and a great range of programme options. The new models include two super intelligent condenser models with capacious drums in the MTD09WH (9kg) and the MTD08WH (8kg).

These generous drum capacities take better care of fabrics and allow for easier loading and unloading. The capacious 121 litre drum enhances performance using wavy soft lifters that swirl the warm air and distribute the laundry more gently and efficiently than previously possible. The gentle drum action, together with the smooth inside of the glass door also reduces the mechanical stress on garments. The robust drum design, with its central bearing, additionally increases stability and durability.

Maytag’s IntelliSense® sensor drying system is boosted by a new algorithm, which detects the humidity and dryness level of the load with unprecedented precision, controlling and adapting the drying cycle automatically to save valuable time and energy.

The new airflow system achieves a reduction in the drying time due to the increase of the airflow volume. A further advantage is that the drum rear is no longer fixed but rotating, enabling it to adapt to each programme setting.

Caroline Guillermard, Product Marketing Manager, Premium, for Maytag, says: “The new Maytag tumble dryers are premium offerings in every category. They perform superbly well, and every detail of the drying process has been carefully assessed and improved to save our natural resources without compromising on performance. The stylish and contemporary aesthetic of the machines also makes them a great design statement in any kitchen.”

Key features of the new freestanding Maytag MTD09WH Tumble Dryer:
• Top-of-the range 600mm condenser model styled in white
• IntelliSense® sensor technology is boosted by a new algorithm that precisely detects the humidity and dryness level of the load, controlling and adapting the drying cycle saving time and energy.
• Energy rating of ‘B’
• New airflow system enables dryer to achieve a reduction of cycle time due to the increase of the airflow volume
• Extra-large 9kg capacity and 121-litre drum
• Generous drum capacities take better care of fabrics and allow for easier loading.
• Wavy soft lifters swirl the warm air and distribute the laundry gently and efficiently
• The gentle drum action together with the smooth inside of the glass door reduces mechanical stress on garments
• Drum’s robust design, with central bearing, increases stability and longevity
• Seven IntelliSense® automatic programmes, six special programmes (including sport, silk, jeans and airing and eight additional options (gentle and drying time)
• Timed drying option from 15 to 180 minutes
• Automatic anti-crease programme
• Start delay option up to 12 hours
• Attractive LCD display offers feedback on machine’s progress
• Dimensions: H x W x D 855 x 600 x 600 mm

For more information on Maytag’s new range of premium tumble dryers call your Regional Business Manager or Maytag on 0844 499 0101.

Ends
Image caption:The new, super intelligent MTD09WH condenser model with an extra-large 9kg capacity is driven by the company’s patented IntelliSense® technology. Maytag’s stylish and versatile new tumble dryers offer tremendous flexibility and a great range of programme options.
4th August 2011
For further press information and images please contact:
Jacqueline at JM Marketing
Tel: 01536 414555
Email: Jacqueline@jmmarketingservices.co.uk

‘What’s Inside Matters’ is the new brand statement that reflects the consistently excellent design and performance of Maytag products, which combine time-honoured craftsmanship with the finest technology.

Maytag’s creative agency, Arc Worldwide, sees the new message as a natural progression of the company’s former ‘Built Strong to Last Long’ slogan. Jim Paul, Vice President/Creative Director for Arc Worldwide, explains that it is time to expand on Maytag’s familiar ‘parts and pieces’ story and give it a more relevant and human spin.

“What’s Inside Matters allows us to add an emotional dimension and give consumers more of a reason to care about our dependability. Now when they hear about all those commercial grade parts, they’ll know why we put them there.”

The new Maytag message is accompanied by a new and more vibrant company logo and a logical re-positioning of the brand from the luxury to premium market sector.

A raft of impressive new products this year has already underlined Maytag’s statement of intent. These include top class refrigeration and laundry appliances and the company’s new, world beating IntelliSense dishwasher, which uses just six litres of water.

For more information on Maytag’s range of kitchen appliances, call your Regional Business Manager or Maytag on 0844 499 0101 or visit the website at www.maytag.co.uk for full specification.

Ends
Image caption: Maytag’s new logo

5th July 2011

For further press information and images please contact:
Jacqueline at JM Marketing
Tel: 01536 414555
Email: Jacqueline@jmmarketingservices.co.uk

Typifying the range is the MDW 606 AWG, which has reduced water consumption to unprecedented six-litres and reduced the need to pre-treat dishes prior to dishwashing. With 13-place settings, the model owes its exceptional performance to Maytag’s electronic IntelliSense® and new pump technology.

The low water consumption is achieved by saving the water from the final rinse in a dedicated reservoir, where it is stored and recycled for use at the beginning of the next programme. The dishwasher also employs a new pump with ‘Impulse Pulse’ technology that alternates low and high pressure throughout the cycle to reduce the total water volume throughout the wash.
Water purity is maintained through filtration as long as the dishwasher is used with normal regularity. Should it not be used for any length of time, such as holidays, the water is automatically drained after three days to prevent bacteria formation.

Maytag’s IntelliSense® technology automatically selects the most economical and effective programme according to the level of soiling, saving up to 50% of water, energy and time when compared to standard models without IntelliSense®.

IntelliSense® ensures that the dishwasher only uses our finite resources frugally. The energy usage of the MDW 606 AWG is an impressively low 0.98kW, while the programme time is just 65 minutes.

There is also a valuable and effective Steam Clean option that combines with IntelliSense® to soften and remove dried on food and stubborn stains by cleaning and sanitising.
Caroline Guillermard, Product Marketing Manager, Premium, for Maytag, says: “Our new dishwashers are truly exceptional performers and the statistics prove it. I think it’s fair to say that most of us can’t recall another time when saving our resources was so hugely important. With a water consumption of just six-litres, Maytag is making a truly significant statement with this model.”

Key features and benefits of the Maytag MDW 606 AWG IntelliSense® Dishwasher:
• World class low water consumption using just six- litres and A+AA ratings
• Generous 13-place settings
• IntelliSense® advanced sensor technology automatically selects the most economical and effective programme according to level of soiling
• New ‘Impulse Pulse’ pump technology alternates low and high pressure throughout the cycle to reduce the total water volume throughout the wash
• Saves up to 50%* on water, temperature and time
• Steam Clean option combines with IntelliSense® technology to gently remove dried on food and stubborn stains such as lipstick, coffee and tea; and offers sanitisation too
• The stored water, held in a special tank, is filtered and automatically drained to prevent bacteria formation if dishwasher isn’t used for more than three days
• Low energy usage of just 0.98kW and a programme time of just 65 minutes

For more information on the Maytag MDW 606 AWG IntelliSense® dishwasher and other appliances in the company’s range, call your Regional Business Manager or Maytag on 0844 499 0101.

Ends
Image caption: Maytag’s new MDW 606 AWG dishwasher uses just six-litres and has 13-place settings. Maytag’s exceptional performance is down to the electronic sensor IntelliSense® and new pump technology.
Notes:
* Comparison with standard dishwasher without IntelliSense

1st June 2011

For further press information and images please contact: Jacqueline at JM Marketing
Tel: 01536 414555 Email: Jacqueline@jmmarketingservices.co.uk