Whirlpool, the world’s leading manufacturer of major home appliances has improved its Fusion built-in oven, increasing the capacity to a huge 73-litres and an energy rating of ‘A-20%’.
Whirlpool’s popular Fusion oven features a perfect blend of design and sophisticated state-of-the-art technology. The collection combines steel and glass that is sleek and integrated with an advanced user interface.
The new large capacity Fusion oven with its upgraded energy rating of ‘A-20%’ offer the retailer extra value at point of sale, alongside the numerous benefits thanks to Whirlpool’s innovative technology. Whirlpool’s clever and intuitive patented 6th Sense technology senses the weight of food in the oven and automatically adapts and controls the cooking process to ensure perfect results, ideal for the ever busy consumer.
The Whirlpool Cook3 system means a consumer can cook on three levels simultaneously, without transferring flavours, and with the AKZM 656/IX oven now featuring an increased capacity to 73-litres, it allows for extra space for larger items. The Fusion line also features the Whirlpool Ready2Cook convection system, taking away the need to pre-heat the oven, offering 20 per cent energy saving advantages.
Juliana Sado, Brand Marketing Manager for Whirlpool, says: “The Fusion built-in oven is now bigger and better than ever. The improved energy rating will save the consumer money while the increased capacity allows for larger items to be cooked, which will be of huge benefit for busy families.”
“At Whirlpool we are dedicated to improving the efficiency of all our appliances, not only to benefit the consumer, but to also reduce the planet’s carbon footprint, and this is another excellent step forward.”
Key features and benefits of the Fusion AKZM 656/IX built-in oven:
Increased 73-litre capacity for extra cooking space
Improved energy rating to ‘A-20%’, saving energy and money
Whirlpool’s patented 6th Sense technology senses the weight of food in the oven and adjusts the cooking time accordingly and features 30 pre-programmed recipes, making life very quick and easy
Multi-function oven with eight cooking options including top and bottom heat only, grill, turbo grill, keep warm option, pastry option, defrost and a pizza/bread programme
Ready2cook system eliminates the need to pre-heat the oven, saving time
Cook3 allows the consumer to cook on three levels without the mixing of flavours
Maxi cooking controls the top and bottom heat to allow the oven to heat up more gradually, perfect for large cuts of meat
LED touch screen display for ease of use
Finished in anti-fingerprint stainless steel
Dimensions: H x W x D 595 x 595 x 564
For more information about the Whirlpool Fusion built-in ovens please contact your Regional Business Manager or Whirlpool on 0208 649 5000, or visit the website at www.whirlpool.co.uk.
Ends
Image caption: Whirlpool’s ultra-modern Fusion AKZM 656/IX built-in oven with increased 73-litre capacity and improved A-20% efficiency rating.
Notes to editors:
About Whirlpool Corporation
Whirlpool Corporation is the world’s leading manufacturer and marketer of major home appliances, with annual sales of approximately $19 billion in 2011, 68,000 employees, and 66 manufacturing and technology research centers around the world. The company markets Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana, Brastemp, Consul, Bauknecht and other major brand names to consumers in nearly every country around the world. Additional information about the company can be found at http://www.whirlpoolcorp.com.
About Whirlpool Europe, Middle East & Africa (EMEA)
With around 12,000 employees, a sales presence in over 30 European countries and manufacturing sites in seven countries, Whirlpool EMEA is a wholly owned subsidiary of Whirlpool Corporation. The world’s leading manufacturer and marketer of major home appliances, Whirlpool Corporation had annual sales in 2011 of approximately $19 billion, 68,000 employees, and 66 manufacturing and technology research centres around the world. The company markets Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana, Brastemp, Bauknecht and other major brand names to consumers in nearly every country around the world. Whirlpool’s European Operations’ Centre is located in Comerio (VA), Italy. For further information on the company, please visit the Web Site www.whirlpoolcorp.com.
8th March 2012
For further press information please contact:
Sara at JM Marketing
T: 01536 414555
E: sbazeley@jmmarketingservices.co.uk
